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Risk/Crisis communication is among the most important aspects in managing and responding to the harmful and negative consequences of the COVID-19 pandemic. It involves responding to the public’s need for information so that they can address the immediate and potential effects of a disaster or an emergency. Within the context of COVID-19, this, among others, may include information about how they can protect themselves from the virus; how they can help in slowing down/preventing its transmission; the government’s health and emergency response/strategies; state of healthcare capacity; transmission scenarios etc. These types of information can enable the public to make informed decisions with respect to protecting themselves or their communities from COVID-19 as well as facilitate civic engagement and collective action toward mitigating the current crisis and preventing future risks. Risk/Crisis communication is particularly important among LGUs as they are the level of government closest to the people and the communities, and they also play a significant role in the overall COVID-19 response and management of the government. Check other CLRG Webinars |
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